By randfish Posted by randfish [Estimated read time: 2 minutes] Yes. I’ve read the studies. I know the correlations. Long-form content, on average, earns more engagement, higher rankings, and more shares than their more concise brethren. Not sure where the idea that “great content” = “really, really long content” came from, but we need to…
By Daniel_Marks Posted by Daniel_Marks [Estimated read time: 6 minutes] I initially started writing a post about how BuzzFeed tailors its content to different social networks. What image sizes do they use? What type of content works on one network but not another? What tactics do they employ? But as it turns out, there isn’t…
By Daniel_Marks Posted by Daniel_Marks [Estimated read time: 6 minutes] I initially started writing a post about how BuzzFeed tailors its content to different social networks. What image sizes do they use? What type of content works on one network but not another? What tactics do they employ? But as it turns out, there isn’t…
By randfish Posted by Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re chatting about how to make the SEO case to small businesses, small business owners, small business CEOs, maybe even…
By randfish Posted by Click on the whiteboard image above to open a high resolution version in a new tab! Video Transcription Howdy, Moz fans, and welcome to another edition of Whiteboard Friday. This week we’re chatting about how to make the SEO case to small businesses, small business owners, small business CEOs, maybe even…
By Royh Posted by Royh [Estimated read time: 4 minutes] SEO is not just about Google! Yes, that’s right, I genuinely mean this and I’m going to stick to my word. It’s common practice for SEOs to invest all their time and energies into just one search engine, but this is a limited approach. The…
By jocameron Posted by jocameron [Estimated read time: 12 minutes] Welcome to the newest installment of our educational Next Level series! Last time, we shared some advice on resolving duplicate content issues. This time around, we’re rocking out to the tune of site audits. Read on and level up! Finding out what’s hampering your site…
By EricaMcGillivray Posted by EricaMcGillivray As an online marketer, Local SEO and Marketing sometimes feels like you’re 8 years old and don’t know to flip the cassette over to the other side (because you were born in 2008). But have no fear — that’s part of the reason why we invited 16 local industry experts…
By Nicholas-Chimonas Posted by Nicholas-Chimonas [Estimated read time: 18 minutes] SEO futurists have predicted the death of links as a ranking signal for years on end. That hasn’t happened yet, and I’m happy to say that link building as a practice has greatly evolved. But rapid change often creates confusion, and there doesn’t yet seem…
By FelixProOptimization Posted by FelixProOptimization This post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author’s views are entirely his or her own and may not reflect the views of Moz, Inc. [Estimated read time: 7 minutes] Website loading speed is…